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Thursday, July 6

Stupid word

Today I was bored at work (imagine that!) and I was on the company's intranet site wasting some time when I came across an advertisement for a 'webinar'...yes a 'webinar'...

This is the single dumbest, made up, mashed together word I have seen in a long time.
HEHE! I bet the marketing geniuses that came up with that thought they were so cool! I can imagine the conversation going something like this:

Marketing Genius #1: So, what are we going to call this new web seminar?
Marketing Genius #2: I don't know....why aren't we cooler....you know if we were cooler I am sure we could come up with something really great.
Marketing Genius #1: Right...we really aren't cool...
Marketing Genius #2: How about 'beminar'...you know combine the two words, kind of like 'web log' = 'blog'...
Marketing Genius #1: No that sounds too cheesy...we need something, more edgy...THAT IS IT, I'VE GOT IT! 'webinar'...now that is marketing gold!
Marketing Genius #2: Wow...you are so cool!

Now I can say all of this, because I have been in meetings with the marketing dorks at my company, they are those kind people mock on TV shows...the kind that have inspirational speakers to get them pumped up about their numbers...the kind that play 'cool' music to go along with the slideshow presentation reviewing last years statistics! Yep those are the same people who came up with 'webinar'...

How can you take a word like that seriously? Or even take seriously the presentation being held at one? I know I can't...

Aahhhh...another joy of working in the big corporate world! ;-)
I really need to find a new job...

3 Comments:

At 12:46 PM, Anonymous Anonymous said...

would you have preferred "semineb"?

that sounds like a rare species of insect.

 
At 10:25 PM, Blogger DeAnn said...

Ha! Webinar. That word will not get old for me.

 
At 12:47 AM, Anonymous Anonymous said...

I predict that 'webinar' will make it to DeAnn's place of employment. But only after the rest of the world has been using it for 18 months.

 

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